The E List

An Excruciatingly Opinionated Guide to the Shoreline

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Folklore Flower Co
Folklore Flower Company
Madison meets Malibu in this sunny new shop.

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Water Street Jewelers
Water Street Jewelers in Madison and Guilford offer up a curated selection of designer jewelry at all price points.

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beachwear
Dreaming of warm sand, sunshine, and ocean waves: 

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reboot eco
Live a sustainable lifestyle with the help of this new shop in Chester.

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bali bungalow
It's been a while since we've stopped into the Velvet Mill in Stonington and we've been dying to check out the new shops. Here you go (plus some of our old favorites!).

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Fresh wreaths, swags, topiary and more at this Chester shop.

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just hatched
Karen Helburn of Just Hatched sheds optimism on the direction of small business during these times.

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bluebird day
Bluebird Day gets the balance just right with a selection of kids' clothing and gifts that are smart, fun, surprising, and practical.

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college collage
We asked our interns, Hannah and Molly, for their college wish list.

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mens gifts
Here's a round-up of goodies for guys on our list:

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We've trolled the internet for a bunch of great guy gifts for dads or grads:

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Here is some ingenious outdoor seating made right here in Higganum.

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mamas garden
We're all in need of a little self-care these days. Find locally handcrafted scrubs, balms and lotions at Mama's Gardens!

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Celebrations on The Shoreline
Celebrations on The Shore creates balloon extravaganzas for any and all parties, soirees, and events.

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giving tuesday
There are many charitable organizations that support our Shoreline communities. Consider donating to (or volunteering at) one or two of these if you can.

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new england gem lab
There’s nothing like the feeling of crossing a twenty-year-old chore off your list!

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I justify my addiction to all things Apple because, hey, I’m in the digital industry!

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IIS contest
Here's your chance at some serious spending cash for the big sale!

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Insane Insidewalk Sale 2018
Twenty of the best shops and designers on the Connecticut Shoreline all under one roof - and up to 75% off!

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Insane Insidewalk Sale 2014

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