Black Friday meets Small Business Weekend! Discover amazing deals, unique gifts, and festive finds from our favorite local shops. Shop small, save big, and celebrate the season in style.

Online Only

Musical Masterworks – Save $15 off each 3-Concert Subscription ticket! Select three main series concerts for $100: December 6/7, February 7/8, March 14/15, April 25/26.  Use code: HOLIDAYS2025 from now until Midnight, 12/23. Saturday Subscription | Sunday Subscription

Branford

Modern Oak – 235 Montowese Street, Branford: Enjoy a fabulous red wine tasting paired with a sweet treat while you shop 10% off storewide on 11/28 and 11/29.

Slackline Press – 562 Main Street, Branford: Enjoy a free gift with purchase for orders of $50 or more. Includes a letterpress printed jotter notebook and sticker, made in their studio and creatively wrapped with love. Don’t miss press demos all day when you’ll have the chance to letterpress print a holiday ornament on the tabletop press. Snack on some of their favorite baking kits like olive oil cake & enjoy a mocktail or cocktail while you shop their new holiday goods.

Centerbrook

Vintage Home Decor – 40 Main Street, Centerbrook: Explore a curated selection of antiques and vintage pieces perfect for holiday gifting or adding charm to your home. Enjoy 30% off your holiday shopping all day 11/28.

Chester

Good Gifts – 11 Main St., Chester: Vintage pop-up in downtown Chester! Browse a well curated collection of clothing, art, jewelry, home decor and festive Christmas finds, plus pieces from talented local artists. Thoughtful, timeless, and one-of-a-kind treasures await.

Deep River

Anchor & Compass – 163 Main Street, Deep River: Save 10% off your entire purchase on 11/28 and 11/29. Free Gift Wrapping and Smiles.

Compass Rose – 4 River Street, Deep River: Save 10% off your entire purchase on 11/28 and 11/29. Free gift wrapping and Smiles.

Essex

Graceful Aesthetics – 67 N Main St., Office A, Essex: Bank Your Botox on 11/28 and lock in your smoothest year yet.
•Purchase one vial at just $11/unit — a $300 savings you can bank now and use later. 

Gift Card Bonus Sale
Treat yourself or someone you love.
•Buy a $500 gift card, get an extra $100 added on.
•Buy a $1,000 gift card, get $200 off instantly.

These deals only come once a year. Grab them while they last!

Harley + Marley – 1 North Main Street, Essex Village: Enjoy a festive shopping experience with complimentary treats and special sales on everything in the shop! A great selection of gift ideas for everyone, including the fur babies. They also have home decor, hostess gifts, entertaining essentials and soy candles made in the shop, everything you need this holiday season. Also, elves will be on North Main Street entertaining and there will be special vendors in front of Joy Chocolate. Fun for the whole family.

Homeward Collective  – 7 North Main Street, Essex: On 11/28 the store is opening early and offering a huge store wide discount. From 9-11 the entire store is 30% OFF and they are offering complementary coffee to fuel your shopping. Come shop the biggest discount early. Store specials and deals throughout the rest of the day. On 11/29 receive a free gift with purchase while supplies last. They’ve got a great one this year so don’t miss out! The shop is packed with fantastic deals and promotions and holiday strolls and Santa visits happening in both Madison and Essex.

The RiverLane  – 7 Main Street, Essex: The biggest savings of the season have arrived!

•Enjoy 35% off your purchase from 11/28 – 12/1 at both locations! (some exclusions apply) Shop online with code BLKFRIDAY35

But that’s just the beginning…
In-Store Scratch Card Giveaway
•Friday only, both stores will be handing out scratch cards to be redeemed December 2–25 (one-time use). Every card wins so stop in to reveal your holiday surprise!

Saturday, November 29: Essex Holiday Stroll
Join us for a festive day in town!
•Open late until 7PM
•In-Store Raffle (no purchase necessary)
•Whimsically Tipsy pop-up
•Plus, enjoy 35% off

Step into the holiday season in style. We can’t wait to see you this weekend!

Privé-Swiss Medspa, 10 Main Street, Essex:  20% Off All Retail 11/24-12/1      
Buy a gift card Get account credit: 
$1,000 gift card – $200 account credit
$500 gift card – $75 account credit
$250 gift card – $25 account credit

Guilford

Ella Where She Shops – 90 Broad Street, Guilford: 25% off everything online and in store.

Ivoryton

Privé-Swiss Fitness – 57 Main Street, Ivoryton:  Stay Healthy through the Holidays Membership:  Unlimited Classes & Luxury $189 – 11/24-12/31
Fire & Ice Package:  Infrared Sauna & Cold Plunge $129 – 1-Month Unlimited Wellness!
20% Off All Retail
$500 Off Spring Pilates Teacher Training

Madison

Deux Bisous – 73 Wall Street, Madison: On 11/28 and 11/29 enjoy 30% – 40% off select clothing and 20% – 30% off textiles & home décor.  You’ll get a little extra sparkle for Shop Small Saturday with a festive pop-up with Madison Earth Care, a decorate your own mini wreath bar and wine tasting with local Wine Aficionado Nate Stricker sponsored by Cask & Cork from 2–4 PM.

Homeward Collective – 685 Boston Post Road, Madison: On 11/28 the store is opening early and offering a huge store wide discount. From 9-11 the entire store is 30% OFF and they are offering complementary coffee to fuel your shopping. Come shop the biggest discount early. Store specials and deals throughout the rest of the day. On 11/29 receive a free gift with purchase while supplies last. They’ve got a great one this year so don’t miss out! The shop is packed with fantastic deals and promotions and holiday strolls and Santa visits happening in both Madison and Essex.

JHorton – 690 Boston Post Road, Madison:   From 11/28 – 11/30 purchase a product for $75 or more and get the next item for 20 percent off. They hope to see you as the official holiday season begins!

Madison Racquet and Swim Club  – 36 Scotland Road, Madison:  On 11/28 and 11/29 enjoy 25% off when you check out what’s new at Madison Racquet and Swim Club. The new owners have made many updates to the club including completely updated paddle courts and an active pickleball community. Themed birthday parties are available as well as pickleball and tennis parties. Tennis, Paddle, Pickleball, Swimming and Fitness Classes. They have a full-service pro shop. Don’t miss Dunlop demo day Dec. 6th. Special applies Black Friday, Small Business Saturday and Dunlop Demo Day.  

The Dressing Room  – 703 Boston Post Road, Madison: 11/28 receive 40% off select merchandise & $25 Mystery Bags worth $50+ (in store & online). On 11/29 receive a gift with purchase of $50+ (in store & online).

Privé-Swiss Fitness – 757 Boston Post Road, Madison:  Stay Healthy through the Holidays Membership:  Unlimited Classes & Luxury $189 – 11/24-12/31
Fire & Ice Package:  Infrared Sauna & Cold Plunge $129 – 1-Month Unlimited Wellness!
20% Off All Retail
$500 Off Spring Pilates Teacher Training

Willow and Birch – 40 Wall Street, Madison :  On 11/28 enjoy 20% off* all Barefoot Dreams in both shops and on 11/29 receive a mystery discount of 10-25% off* your entire purchase at both W&B and Little Willow! * Simon Pearce not included.

Mystic

The RiverLane  – 16 W Main Street, Mystic: The biggest savings of the season have arrived!

•Enjoy 35% off your purchase from 11/28 – 12/1 at both locations! (some exclusions apply) Shop online with code BLKFRIDAY35

But that’s just the beginning…
In-Store Scratch Card Giveaway
• Friday only, both stores will be handing out scratch cards to be redeemed December 2–25 (one-time use). Every card wins so stop in to reveal your holiday surprise!

Step into the holiday season in style. We can’t wait to see you this weekend!

Niantic

Azalea – 185 Main Street, Unit 2, Niantic: Take 15% off your purchase Black Friday 11/28 and Small Business Saturday 11/29.

Old Lyme

de Gerenday’s Fine Art Materials and Curiosities – Lyme Academy of Fine Arts, 84 Lyme Street, Old Lyme: Get your holiday shopping started with a selection of Special Holiday items, Florentine wrapping paper, frames, ornaments and giftable objects from around the globe.

Old Saybrook

Main Street Business Events Association – Main Street, Old Saybrook: This year skip the big box crowds and stroll down beautiful Main Street Old Saybrook where holiday magic meets hometown charm. Enjoy special deals from your favorite local shops and restaurants Every purchase supports a neighbor, a dream and our beautiful Shoreline community.

Maximus Home – 143 Main Street, Old Saybrook: 11/28 – 11/29 shop their storewide sale and save 10%-50% of all merchandise.

Saybrook Home Warehouse Sale – 2 Main Street, Old Saybrook: An Old Saybrook landmark for nearly 50 years, Saybrook Home is celebrating Black Friday and Small Business Saturday with a Warehouse Sale Event, including markdowns storewide on floor sample furniture, holiday decor, bedding, apparel and more! Shop local at Saybrook Home 11/28 – 12/1 for a truly magical holiday experience.

Orange

Material Girl Boutique  – 463 Boston Post Road, Orange: The entire store is on sale from 11/28 – 12/1!   Find great gifts, & something for yourself. Grand opening of our Enewton Flagship store with once-a-year savings! Can’t make it in, shop Material Girl’s website.

Stonington

Stonington Vineyards  – 523 Taugwonk Rd, Stonington : Celebrate the holiday weekend with special savings on your favorite wines and gifts from 11/28 – 12/1:
• 20% off all retail items (in-store only)
• 15% off 6 bottles or more for the general public (in-store and online) with code BLKFRIDAY15
• 20% off a case or more for Cellar Society and Wine Club members (in-store and online) with code BLACKFRIDAY20
• 25% off cases for Legacy Cellar Society and Wine Club members (must call the winery)

Plus, enjoy Happy Hour specials in the evening to kick off the holiday shopping fun. Sip, save, and stock up for the season!

Wallingford

The Dressing Room – 7 S. Elm St. Wallingford: 11/28 receive 40% off select merchandise & $25 Mystery Bags worth $50+ (in store & online). On 11/29 receive a gift with purchase of $50+ (in store & online).

Westbrook

Refine Medical Aesthetics – 1587 Boston Post Road, Suite A3 Westbrook:   Exciting news! Starting in December, Refine is offering appointments not only in Westbrook but also in Westport at One Turkey Hill Rd South, Suite 100 Westport. They are looking forward to expanding their wellness offerings in both offices in the new year and welcome new existing patients to either location! Click to schedule an appointment in Westbrook or text/call 860-287-3360 to schedule in Westport, online booking coming soon.